Snowflake has appointed James Petter as VP of EMEA Sales, effective as of July 3, 2023. Petter will be responsible for leading the Snowflake EMEA team to drive business growth, land new customers, and ensure collaboration and innovation across Snowflake’s Data Cloud ecosystem. Petter brings with him over 25 yearsRead More…

Technology predictions – Patrick Smith, CTO EMEA Digital transformation backlash For those businesses that hadn’t already embarked on a digital transformation journey, the pandemic forced them to overhaul their IT, and at speed. In the process, many companies over-rotated in their technology choices, opting for infrastructure beyond their needs andRead More…

Pure Storage announced the release of its new flagship all-flash storage array, FlashArray//m. The new solution integrates Hardware and Software innovation in All-Flash storage is dramatically simple and more efficient, and eliminates forklift upgrades and data migration burden from storage ownership.Read More…

Pure Storage, the all-flash enterprise storage array company announced significant growth all across EMEA region and grew by more than 300%. In addition to that it also expanded its direct reach into several new countries and also increased its partners base by 150%.Read More…